At Silver Stork Research, we combine your information needs with our unique understanding of the Mom market. The outcome is actionable insights that enable increased brand relevance, market share gains and tangible sales results.

With Silver Stork Research, our Mom-focused research services enable businesses to be prepared to meet the challenges of a new generation of Moms via:

Powerful Proprietary Tools

• National panel of 1500+ Mothers
• Super Moms An elite pre-screened panel of articulate, creative, talented and forward-thinking Moms.
• U.S. Mom Market: A Ground Breaking Profile of Mothers as Consumers and Family Decision-Makers Our new groundbreaking report published in syndication with Package Facts Research. Click here for more information about this report.

Innovative Techniques

• Idea Spas A unique qualitative technique that enables Moms to relax, put their feet up and tell it like it is.
• Product Play Groups Informal focus groups where Moms see, touch and feel products
• Mom Makeovers A proprietary process where mothers reinvigorate existing brands into power-house Mom brands
• The Incubator Facilitated sessions where brands or categories are brought to our Moms and new product or service concepts are born

Solid Research Services

• Panels
• Focus Groups (on-and off-line)
• Surveys
• Online chats and surveys
• Phone Interviews
• Mall Intercepts
• Marketplace Audits
• Competitive Intelligence Work
• Design Critique and Assessment
• Retail Audits
• Corporate Intelligence Days